23/06/2026

Tim Smith

From 90s RAVE Culture to New-Age Branding (feat) Tim Smith @FLUORO.LONDON πŸ‘½πŸš€

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What do 90s rave culture, MTV, progressive energy and some of today's most exciting brands have in common?

Tim Smith.

In the latest episode of SPARKStv, I sit down with the Founder & Creative Director of FLUORO LONDON to unpack the journey from growing up in Merseyside's rave scene to building one of the UK's most distinctive branding & advertising studios.

We talk about:

πŸ‘½ How rave culture and the MTV generation era shaped Tim's creative impulses

πŸš€ Launching the studio from the ground up

πŸ’Ώ A breakthrough music project for Hannah Laing’s DOOF built for the global stage

🌐 The exceptional growth story behind performance footwear brand R.A.D

🌡 and a campaign shoot in Joshua Tree that took an unexpected turn...

A brilliant conversation on creativity, culture, branding and building something that stands out.

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Tiffany Willis