In a world transformed by AI, we believe human story, imperfection and experience now matter more than ever.
we spotlight authentic voices: designers and founders navigating their own paths through the chaos and unknowns of the creative world.
we spotlight authentic voices: designers and founders navigating their own paths through the chaos and unknowns of the creative world.
From 90s RAVE Culture to New-Age Branding (feat) Tim Smith @FLUORO.LONDON 👽🚀
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What do 90s rave culture, MTV, progressive energy and some of today's most exciting brands have in common?
Tim Smith.
In the latest episode of SPARKStv, I sit down with the Founder & Creative Director of FLUORO LONDON to unpack the journey from growing up in Merseyside's rave scene to building one of the UK's most distinctive branding & advertising studios.
We talk about:
👽 How rave culture and the MTV generation era shaped Tim's creative impulses
🚀 Launching the studio from the ground up
💿 A breakthrough music project for Hannah Laing’s DOOF built for the global stage
🌐 The exceptional growth story behind performance footwear brand R.A.D
🌵 and a campaign shoot in Joshua Tree that took an unexpected turn...
A brilliant conversation on creativity, culture, branding and building something that stands out.
What happens when your creative passion turns into burnout and you have to reset and rebuild?
In this episode, French designer and art director Cécile Dumetier opens up about her journey from burnout to breakthrough, rediscovering purpose, balance and joy in design through clay, community and creative independence.
We crack into:
🔥 The unspoken pressures behind burnout in the design industry
🫶🏻 Reclaiming identity and joy through ceramics and community
💬 Honest conversations on gender imbalance and creative leadership
🥚 Founding Studio Omelette — a space ‘Specifically Not Specialised’
🍷 The Reclaimed: Silo Collection — Where sustainability meets innovation
Cécile’s story is a powerful reminder that creativity isn’t about endless output. It’s about connection, community and craving out your own creative lane.
🎧 Watch / Listen: Reclaiming Creativity After Burnout (feat) Cécile Dumetier. Studio Omelette
#SPARKStv #CreativeLeadership #DesignIndustry #WomenInDesign #BurnoutRecovery #StudioOmelette #SustainabilityInDesign #creativecommunity —
A full circle story that started with Sagmeister’s giant inflatable monkeys
Moving to London as a graphic designer, public speaking & imposter syndrome
Starting a freelance design thing from scratch to designing for Wimbledon
3 Game-changing lessons learned as a Junior Designer at a boutique studio in Melbourne
From dropping out of design school to landing first dream design gig with inspiring entrepreneur
